Name: Consumer Cultural Studies
Price: 48.52 NZD
Availability: InStock
Author: Bonomo, Adriana / Uruguay / Autor; Choi, Byung-Joon / Corea del Sur / Autor; Giraldo-López, Diana / Colombia / Autor; Norman Acevedo, Eduardo / Colombia / Autor; Montoya Restrepo, Ivan Alonso / Colombia / Autor; Montoya Restrepo, Luz Alexandra / Colombia
ISBN: 9789585544253

Type

Physical Book

Publisher

Politécnico Grancolombiano

Author

Bonomo, Adriana / Uruguay / Autor; Choi, Byung-Joon / Corea del Sur / Autor; Giraldo-López, Diana / Colombia / Autor; Norman Acevedo, Eduardo / Colombia / Autor; Montoya Restrepo, Ivan Alonso / Colombia / Autor; Montoya Restrepo, Luz Alexandra / Colombia

Synopsis "Consumer Cultural Studies"

This collaborative publishing project was built following marketing trends; it embraced the participation of diverse international authors, whose perception, rationale and research development helped signify the interest and need for an in-depth approach in consumer cultural studies to provide perspectives to tackle the market's influence over popular culture, its diverse identity resources and intersections between influential analytical categories, such as surroundings, organizations and circulation and distribution of tangible and intangible products.