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portada Untapped: Exploring the Cultural Dimensions of Craft Beer
Type
Physical Book
Publisher
Author
Language
English
Pages
288
Format
Hardcover
Dimensions
23.1 x 16.0 x 2.3 cm
Weight
0.59 kg.
ISBN13
9781943665679
Categories

Untapped: Exploring the Cultural Dimensions of Craft Beer

Chapman, Nathaniel G. ; Lellock, J. Slade ; Lippard, Cameron D. (Author) · West Virginia University Press · Hardcover

Untapped: Exploring the Cultural Dimensions of Craft Beer - Chapman, Nathaniel G. ; Lellock, J. Slade ; Lippard, Cameron D.

New Book Imported to New Zealand
Delivery: 07 Jul - 14 Jul Shipping: 5 to 6 business days.
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Synopsis "Untapped: Exploring the Cultural Dimensions of Craft Beer"

Untapped collects twelve previously unpublished essays that analyze the rise of craft beer from social and cultural perspectives. In the United States, the United Kingdom, and Western Europe there has been exponential growth in the number of small independent breweries over the past thirty years - a reversal of the corporate consolidation and narrowing of consumer choice that characterized much of the twentieth century. While there are legal and policy components involved in this shift, the contributors to Untapped ask broader questions. How does the growth of craft beer connect to trends like the farm-to-table movement, gentrification, the rise of the "creative class," and changing attitudes toward both cities and farms? How do craft beers conjure history, place, and authenticity? At perhaps the most fundamental level, how does the rise of craft beer call into being new communities that may challenge or reinscribe hierarchies based on gender, class, and race?

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