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portada Understanding Broadcast and Cable Finance: A Primer for the Nonfinancial Managers
Type
Physical Book
Publisher
Author
Language
English
Pages
232
Format
Hardcover
ISBN13
9781138174757
Edition No.
2

Understanding Broadcast and Cable Finance: A Primer for the Nonfinancial Managers

Walter Mcdowell Alan Batten (Author) · Routledge · Hardcover

Understanding Broadcast and Cable Finance: A Primer for the Nonfinancial Managers - Walter Mcdowell Alan Batten

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Synopsis "Understanding Broadcast and Cable Finance: A Primer for the Nonfinancial Managers"

Understanding Broadcast and Cable Finance helps explain all the financial complexities of a modern electronic media enterprise. Whether you are a news director, sales manager, engineer or any other non-accounting professional that has a stake in the success of your company, this book will bring you up-to-speed on the essentials of financial management for broadcasting and cable.

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The book is written in English.

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The binding of this edition is Hardcover.

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