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portada Retail Marketing Strategy: Delivering Shopper Delight
Type
Physical Book
Publisher
Year
2015
Language
English
Pages
296
Format
Paperback
Dimensions
23.4 x 15.6 x 1.6 cm
Weight
0.42 kg.
ISBN13
9780749476915
Edition No.
1

Retail Marketing Strategy: Delivering Shopper Delight

Constant Berkhout (Author) · Kogan Page · Paperback

Retail Marketing Strategy: Delivering Shopper Delight - Berkhout, Constant

New Book Imported to New Zealand
Delivery: 03 Jul - 10 Jul Shipping: 5 to 6 business days.
NZ$ 120.17
Import costs and 15% GST included in the price ✅
NZ$ 120.17

Synopsis "Retail Marketing Strategy: Delivering Shopper Delight "

Retail operated comfortably for years using concepts governing physical retail environments. However, change has taken place across all retail sectors, brought on by the internet and social media; it is now necessary to adopt customer-driven strategies based on a multi-channel environment to remain competitive and relevant.

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All books in our catalog are Original.
The book is written in English.
The binding of this edition is Paperback.

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