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portada Real-World Evidence in the Pharmaceutical Landscape
Type
Physical Book
Author
Publisher
Language
English
Pages
288
Format
Hardcover
Dimensions
22.9 x 15.2 x 2.4 cm
Weight
0.68 kg.
ISBN13
9781662914089

Real-World Evidence in the Pharmaceutical Landscape

Sunil Dravida (Author) · Abhishek Dabral (Author) · Jugal Sharma (Author) · Gatekeeper Press · Hardcover

Real-World Evidence in the Pharmaceutical Landscape - Dravida, Sunil ; Dabral, Abhishek ; Sharma, Jugal

New Book Imported to New Zealand
Delivery: 07 Jul - 14 Jul Shipping: 4 to 5 business days.
NZ$ 112.17
Import costs and 15% GST included in the price ✅
NZ$ 112.17

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Synopsis "Real-World Evidence in the Pharmaceutical Landscape "

In Real-World Evidence in the Pharmaceutical Landscape, life science industry experts Sunil Dravida and his co-authors have developed the first comprehensive overview of its kind on Real-World Data (RWD) in the pharmaceutical industry. The authors examine the challenges and opportunities in applying real-world data along the pharmaceutical continuum, from clinical development to medical affairs, health economics and outcomes, and marketing. They address the difficulties identifying the suitable data sources, ensuring compliance with privacy, security and regulatory requirements, and the big job of translating data into Real-World Evidence (RWE) to generate meaningful insights that can improve decision making by stakeholders and measurable outcomes that can enhance people's health and well-being. This book is a must-read for those in the pharmaceutical industry involved with RWD, which includes just about every role, as healthcare is now dominated by the need for high-quality data that can enable better decision-making. This book is especially critical for those designing and leading RWD Centers of Excellence in pharmaceutical companies and the service providers supporting the RWD ecosystem.

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