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portada Perfect Dealership: Surviving The Digital Disruption
Type
Physical Book
Author
Publisher
Language
English
Pages
122
Format
Paperback
Dimensions
22.9 x 15.2 x 0.7 cm
Weight
0.17 kg.
ISBN13
9781977545510
Categories

Perfect Dealership: Surviving The Digital Disruption

Max Zanan (Author) · Createspace · Paperback

Perfect Dealership: Surviving The Digital Disruption - Zanan, Max

New Book Imported to New Zealand
Delivery: 20 Jul - 30 Jul Shipping: 16 to 20 business days.
NZ$ 41.56
Import costs and 15% GST included in the price ✅
NZ$ 41.56

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Synopsis "Perfect Dealership: Surviving The Digital Disruption"

Remember travel agencies? They were a thriving business not so long ago. Then online services transformed the industry, and brick-and-mortar travel agencies died-and died quickly.Today, traditional car dealerships are facing much the same threat. Innovative and convenient digital startups and services threaten to disrupt the traditional car-sale process, egged on by consumers who aren't happy with the existing sales process. If car dealerships don't adapt, they too will face an industry-wide extinction.Perfect Dealership offers help and hope for dealerships struggling to adapt to this digital-based paradigm shift. Consultant Max Zanan applies fifteen years of automotive-industry experience to the future of the car dealership. Arguing that dealerships must make significant changes if they are to survive the coming storm, Zanan takes a close look at every department within the business, includinghuman resources, business development centers, information technology, parts and service, andfinance and insurance.By improving the role of each department and transforming them from individual echelons into a cohesive whole, Zanan offers a road map for the creation of a perfect dealership-the only way to remain relevant and solvent in the digital age.

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