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portada Handbook of Research on Digital Transformation Management and Tools
Type
Physical Book
Publisher
Author
Language
English
Pages
772
Format
Hardcover
Dimensions
27.9 x 21.6 x 4.1 cm
Weight
2.05 kg.
ISBN13
9781799897644
Categories

Handbook of Research on Digital Transformation Management and Tools

Pettinger, Richard ; Gupta, Brij B. ; Roja, Alexandru (Author) · IGI Global · Hardcover

Handbook of Research on Digital Transformation Management and Tools - Pettinger, Richard ; Gupta, Brij B. ; Roja, Alexandru

New Book Imported to New Zealand
Delivery: 11 Aug - 18 Aug Shipping: 4 to 5 business days.
NZ$ 857.35
Import costs and 15% GST included in the price ✅
NZ$ 857.35

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Synopsis "Handbook of Research on Digital Transformation Management and Tools"

Advances in digital technologies continue to impact all areas of life, including the business sector. Digital transformation is ascertained to usher in the digitalized economy and involves new concepts and management tools that must be considered in the context of management science and practice. For business leaders to ensure their companies remain competitive and relevant, it is essential for them to utilize these innovative technologies and strategies. The Handbook of Research on Digital Transformation Management and Tools highlights new digital concepts within management, such as digitalization and digital disruption, and addresses the paradigm shift in management science incurred by the digital transformation towards the digitalized economy. Covering a range of important topics such as cultural economy, online consumer behavior, sustainability, and social media, this major reference work is crucial for managers, business owners, researchers, scholars, academicians, practitioners, instructors, and students.

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