Tracked shipping to New Zealand with premium packaging for just NZ$15 

Ship to
New Zealand
0

My Account

  • argentina
  • chile
  • colombia
  • españa
  • méxico
  • perú
  • estados unidos
  • internacional

menu

Select your country

Americas

Europe

Rest of the world

portada Esthetics and Tastes, Part II: Effects of Personality, Class, and Expertise
Type
Physical Book
Publisher
Author
Language
English
Pages
380
Format
Hardcover
Dimensions
22.9 x 15.2 x 2.2 cm
ISBN13
9781636515380

Esthetics and Tastes, Part II: Effects of Personality, Class, and Expertise

Holbrook, Morris B.; Publishers, Vibrant (Author) · Vibrant Publishers · Hardcover

Esthetics and Tastes, Part II: Effects of Personality, Class, and Expertise - Holbrook, Morris B.; Publishers, Vibrant

New Book Imported to New Zealand
Delivery: 18 Aug - 25 Aug Shipping: 4 to 5 business days.
NZ$ 243.99
Import costs and 15% GST included in the price ✅
NZ$ 243.99

Choose the list to add your product or create one New List

Go to My Wishlists
Calculate shipping cost

Synopsis "Esthetics and Tastes, Part II: Effects of Personality, Class, and Expertise"

Esthetics and Tastes, Part II: Effects of Personality, Class, and Expertise by Morris B. Holbrook expands on the complex relationships between consumer preferences and their personal characteristics. This book explores how personality traits, social class, and levels of expertise influence aesthetic tastes and the consumption of art, entertainment, and luxury goods. Holbrook integrates psychological and sociological perspectives to reveal how these factors shape individual and collective preferences.By examining the role of identity and social positioning, this book provides critical insights into how marketers can tailor their strategies to different consumer segments. It challenges traditional models of consumer behavior, highlighting the nuances of personal and social factors in shaping tastes. Holbrook's unique approach encourages a deeper understanding of the subtleties in consumer preferences, making this book an invaluable resource for those seeking to refine their marketing strategies and improve consumer engagement.

Customers reviews

More customer reviews
  • 0% (0)
  • 0% (0)
  • 0% (0)
  • 0% (0)
  • 0% (0)

Frequently Asked Questions about the Book

Is the book original?

All books in our catalog are Original.

In what language is the book written?

The book is written in English.

What is the format of this book?

The binding of this edition is Hardcover.

Questions and Answers about the Book

Do you have a question about the book? Login to be able to add your own question.

Opinions about Bookdelivery

More customer reviews