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portada Customer Relationship Management
Type
Physical Book
Author
Publisher
Language
English
Pages
270
Format
Hardcover
Dimensions
24.4x17x1.6 cm
Weight
0.63 kg.
ISBN13
9788180941948
Categories

Customer Relationship Management

R. Shanthi (Author) · Mjp Publishers · Hardcover

Customer Relationship Management - Shanthi, R.

New Book Imported to New Zealand
Delivery: 18 Nov - 25 Nov Shipping: 5 to 6 business days.
NZ$ 113.61
Import costs and 15% GST included in the price ✅
NZ$ 113.61

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Synopsis "Customer Relationship Management"

Customer relationship management, or CRM, has escalated into a subjectof major importance. CRM builds especially on the principles of relationship marketing, the origins of which involving building relationships ofmutual value between suppliers and customers, have existed since the start of commerce. However, what has changed over the past decade is a series of significant trends that collectively shape theopportunity better to serve customers through information-enabled relationship marketing,

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The book is written in English.

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The binding of this edition is Hardcover.

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