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portada Business and Financial Models (Strategic Success)
Type
Physical Book
Publisher
Author
Year
2013
Language
English
Pages
296
Format
Paperback
ISBN
0749468106
ISBN13
9780749468101
Edition No.
1
Categories

Business and Financial Models (Strategic Success)

Clive Marsh (Author) · Kogan Page · Paperback

Business and Financial Models (Strategic Success) - Clive Marsh

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Synopsis "Business and Financial Models (Strategic Success) "

A good business model should describe how an organization creates and delivers value, meaning that financial modelling is a vital tool for business strategy, allowing hypotheses and scenarios to be translated into numbers. It enables a company to experiment with different ideas and scenarios in a safe, low-risk environment, to consider what it is aiming to achieve, and to prioritize accordingly. Business and Financial Models provides an accessible introduction to these essential strategic practices, with guidance on using Microsoft Excel for projection and analysis. The book takes you through the process of building your model from the initial phase of formulating questions through modelling cash flow, budgets, investment appraisal and 'dashboard' tools for monitoring performance. Ideal for both small and large companies, Business and Financial Models also includes coverage of new visual thinking techniques, like Structured Visual Thinking, and how these can be incorporated into conventional business modelling.Online supporting resources for this book include downloadable figures from the book.

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