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portada Approaches to Corporate Social Responsibility

Approaches to Corporate Social Responsibility

Stefan Markovic (Editor), Adam Lindgreen (Editor), Nikolina Koporcic (Editor), Milena Micevski (Editor) (Author) · Taylor & Francis 2023-08-25, London, · Hardcover

Approaches to Corporate Social Responsibility - Stefan Markovic (Editor), Adam Lindgreen (Editor), Nikolina Koporcic (Editor), Milena Micevski (Editor)

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Synopsis "Approaches to Corporate Social Responsibility "

Following recent growth of ethical consumerism, customers and other stakeholders increasingly pressure organizations to be socially responsible and minimize their negative impact on the environment. Accordingly, a plethora of firms have integrated corporate social responsibility (CSR) at the center of their business strategies and actions. Whilst this has resulted in many firms meeting their broader responsibilities toward society and the environment, some firms have used CSR in a manipulative and insincere way. As stakeholders become aware of such misuse of CSR, largely thanks to the rapid evolution of information technologies, they start to penalize firms by spreading negative word of mouth about them, and specifically about their CSR knowledge, values, and actions.Now, more than ever before, stakeholders are increasingly critical and cautious in their assessments of firms' CSR knowledge, values, and actions. On this background, this edited volume sheds light on different internal and external perspectives spanning CSR knowledge, values, and actions. It shares theoretical, practical, and case-based insights on the broader topic and can be of interest to researchers, academics, practitioners, and advanced students in the fields of CSR and business ethics, knowledge management, strategy, and marketing.

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All books in our catalog are Original.
The book is written in English.
The binding of this edition is Hardcover.

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