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  3. 1 Economics, finance, business and management  Economics  Behavioural economics

Behavioural economics Books

We found 1.881 Books

Never Lose a Customer Again: Turn any Sale Into Lifelong Loyalty in 100 Days

Never Lose a Customer Again: Turn any Sale Into Lifelong Loyalty in 100 Days

Coleman, Joey
Portfolio, 2017, Hardcover, New

NZ$ 58.36
Influence, new and Expanded: The Psychology of Persuasion

Influence, new and Expanded: The Psychology of Persuasion

Cialdini, Robert B.
(2)
Harper Business, 2021, Hardcover, New

NZ$ 63.84
The Psychology of Selling: Increase Your Sales Faster and Easier Than you Ever Thought Possible: How to Sell More, Easier, and Faster Than you Ever Thought Possible

The Psychology of Selling: Increase Your Sales Faster and Easier Than you Ever Thought Possible: How to Sell More, Easier, and Faster Than you Ever Thought Possible

Tracy, Brian
HarperCollins Leadership, 2006, 1 edition, Paperback, New

NZ$ 42.43
Good Services: Decoding the Mystery of What Makes a Good Service

Good Services: Decoding the Mystery of What Makes a Good Service

Downe, Louise
Bis Publishers, 2020, Paperback, New

NZ$ 48.76
American Bulk: Essays on Excess

American Bulk: Essays on Excess

Mester, Emily
W. W. Norton & Company, Paperback, New

NZ$ 46.39
How Cool Brands Stay Hot: Branding to Generations Y and Z

How Cool Brands Stay Hot: Branding to Generations Y and Z

Van Den Bergh, Joeri ; Behrer, Mattias
Kogan Page, Paperback, New

NZ$ 99.40
The Seven Pillars of Customer Success: A Proven Framework to Drive Impactful Client Outcomes for Your Company

The Seven Pillars of Customer Success: A Proven Framework to Drive Impactful Client Outcomes for Your Company

McCulloch, Wayne
Lioncrest Publishing, 2021, Paperback, New

NZ$ 43.60
Transport for Humans: Are we Nearly There Yet? (Perspectives)

Transport for Humans: Are we Nearly There Yet? (Perspectives)

Pete Dyson
London Publishing Partnership, 2021, Paperback, New

NZ$ 54.71
Great and Horrible News: Murder and Mayhem in Early Modern Britain

Great and Horrible News: Murder and Mayhem in Early Modern Britain

Adams, Blessin
William Collins, Paperback, New

NZ$ 33.46
Smashvertising: How to Crush Your Competition with Ads That Buyers Can't Resist

Smashvertising: How to Crush Your Competition with Ads That Buyers Can't Resist

Whitman, Drew Eric
Career Press, Paperback, New

NZ$ 40.29
Outcomes Over Output: Why Customer Behavior is the key Metric for Business Success

Outcomes Over Output: Why Customer Behavior is the key Metric for Business Success

Seiden, Joshua
Independently Published, 2019, Paperback, New

NZ$ 36.68
Superfans: The Easy way to Stand Out, Grow Your Tribe, and Build a Successful Business

Superfans: The Easy way to Stand Out, Grow Your Tribe, and Build a Successful Business

Flynn, Pat
Get Smart Books, 2019, Hardcover, New

NZ$ 55.25
Winning on Purpose: The Unbeatable Strategy of Loving Customers

Winning on Purpose: The Unbeatable Strategy of Loving Customers

Reichheld, Fred ; Darnell, Darci ; Burns, Maureen
Harvard Business Review Press, 2021, Hardcover, New

NZ$ 61.00
Available Used in Good Condition for NZ$ 57.73. Buy Used
Citizens: Why the key to Fixing Everything is all of us

Citizens: Why the key to Fixing Everything is all of us

Alexander, Jon ; Conrad, Ariane ; Eno, Brian
Canbury Press, Paperback, New

NZ$ 38.16
Using Behavioral Science in Marketing: Drive Customer Action and Loyalty by Prompting Instinctive Responses

Using Behavioral Science in Marketing: Drive Customer Action and Loyalty by Prompting Instinctive Responses

Harhut, Nancy
(1)
Kogan Page, 2022, 1 edition, Paperback, New

NZ$ 103.63
Onboarding Matters: How Successful Companies Transform new Customers Into Loyal Champions

Onboarding Matters: How Successful Companies Transform new Customers Into Loyal Champions

Weber, Donna
Springboard in LLC, 2021, Paperback, New

NZ$ 39.17
the brain audit: why customers buy (and why they don't)

the brain audit: why customers buy (and why they don't)

d'souza, sean
psychotactics, 2009, New

NZ$ 97.46
Obviously Awesome: How to Nail Product Positioning so Customers get it, buy it, Love it

Obviously Awesome: How to Nail Product Positioning so Customers get it, buy it, Love it

Dunford, April
Ambient Press, 2019, Paperback, New

NZ$ 47.56
Alchemy: The Dark art and Curious Science of Creating Magic in Brands, Business, and Life

Alchemy: The Dark art and Curious Science of Creating Magic in Brands, Business, and Life

Sutherland, Rory
Custom House, Paperback, New

NZ$ 47.43
Evolutionary Ideas: Unlocking Ancient Innovation to Solve Tomorrow’S Challenges

Evolutionary Ideas: Unlocking Ancient Innovation to Solve Tomorrow’S Challenges

Sam Tatam
Harriman House Publishing, 2022, Paperback, New

NZ$ 42.43
Predictably Irrational, Revised and Expanded Edition: The Hidden Forces That Shape Our Decisions

Predictably Irrational, Revised and Expanded Edition: The Hidden Forces That Shape Our Decisions

Ariely, Dan
Harper Perennial, 2010, 1 edition, Paperback, New

NZ$ 37.17
The Forever Transaction:: How to Build a Subscription Model So Compelling, Your Customers Will Never Want to Leave

The Forever Transaction:: How to Build a Subscription Model So Compelling, Your Customers Will Never Want to Leave

Baxter, Robbie Kellman
McGraw-Hill Companies, Paperback, New

NZ$ 88.23
Priceless: The Myth of Fair Value (And how to Take Advantage of it)

Priceless: The Myth of Fair Value (And how to Take Advantage of it)

William Poundstone
Hill & Wang, 2011, 1 edition, Paperback, New

NZ$ 47.46
How Brands Grow: What Marketers Don'T Know

How Brands Grow: What Marketers Don'T Know

Sharp, Byron
Oxford University Press, USA, 2010, 01 edition, Hardcover, New

NZ$ 85.87
Quantum Marketing: Mastering the new Marketing Mindset for Tomorrow's Consumers

Quantum Marketing: Mastering the new Marketing Mindset for Tomorrow's Consumers

Raja Rajamannar
Harpercollins Leadership, 2021, Hardcover, New

NZ$ 53.16
Available Used in Good Condition for NZ$ 34.26. Buy Used
Guerilla Marketing: Easy and Inexpensive Strategies for Making big Profits From Your Small Business

Guerilla Marketing: Easy and Inexpensive Strategies for Making big Profits From Your Small Business

Levinson, Jay Conrad
Harper Business, 2007, Paperback, New

NZ$ 38.35
Available Used in Good Condition for NZ$ 34.99. Buy Used
The Jolt Effect: How High Performers Overcome Customer Indecision

The Jolt Effect: How High Performers Overcome Customer Indecision

Matthew Dixon
Portfolio, 2022, Hardcover, New

NZ$ 56.91
Rethinking Users: The Design Guide to User Ecosystem Thinking

Rethinking Users: The Design Guide to User Ecosystem Thinking

Youngblood, Michael ; Chesluk, Benjamin J. ; Haidary, Nadeem
Bis Publishers, Hardcover, New

NZ$ 71.50
Secrets of Question-Based Selling: How the Most Powerful Tool in Business can Double Your Sales Results

Secrets of Question-Based Selling: How the Most Powerful Tool in Business can Double Your Sales Results

Freese, Thomas
Sourcebooks, 2013, 2 edition, Paperback, New

NZ$ 35.44
Oversubscribed: How to get People Lining up to do Business With you

Oversubscribed: How to get People Lining up to do Business With you

Priestley, Daniel
Capstone, 2020, 2 edition, Paperback, New

NZ$ 37.77
Contagious: Why Things Catch on

Contagious: Why Things Catch on

Jonah Berger
(2)
Simon and Schuster, 2016, No edition, Paperback, New

NZ$ 48.21
Nudge the Final Edition

Nudge the Final Edition

Thaler, Richard H. ; Sunstein, Cass R.
Yale University Press, 2021, Hardcover, New

NZ$ 63.27
The Data Detective: Ten Easy Rules to Make Sense of Statistics

The Data Detective: Ten Easy Rules to Make Sense of Statistics

Harford, Tim
Riverhead Books, 2022, Paperback, New

NZ$ 40.92
The Science of Selling: Proven Strategies to Make Your Pitch, Influence Decisions, and Close the Deal

The Science of Selling: Proven Strategies to Make Your Pitch, Influence Decisions, and Close the Deal

Hoffeld, David
Tarcherperigee, 2022, Paperback, New

NZ$ 38.02
The age of Addiction: How bad Habits Became big Business

The age of Addiction: How bad Habits Became big Business

David T. Courtwright
The Belknap Press, 2021, Paperback, New

NZ$ 57.07
Intermediate Microeconomic Theory: Tools and Step-By-Step Examples

Intermediate Microeconomic Theory: Tools and Step-By-Step Examples

Ana Espinola-Arredondo; Felix Munoz-Garcia
The Mit Press, Hardcover, New

NZ$ 157.16
Misbehaving: The Making of Behavioral Economics

Misbehaving: The Making of Behavioral Economics

Thaler, Richard H.
(1)
W. W. Norton & Company, 2016, 1 edition, Paperback, New

NZ$ 36.73
The Global Code: How a New Culture of Universal Values Is Reshaping Business and Marketing

The Global Code: How a New Culture of Universal Values Is Reshaping Business and Marketing

Rapaille, Clotaire
St. Martin's Griffin, Paperback, New

NZ$ 43.01
Available Used in Good Condition for NZ$ 33.91. Buy Used
The age of Surveillance Capitalism: The Fight for a Human Future at the new Frontier of Power

The age of Surveillance Capitalism: The Fight for a Human Future at the new Frontier of Power

Shoshana Zuboff
(2)
PublicAffairs, 2018, 1 edition, Hardcover, New

NZ$ 78.29
Convivial Toolbox: Generative Research for the Front end of Design

Convivial Toolbox: Generative Research for the Front end of Design

Liz Sanders; Pieter Jan Stappers
Bis Publ, 2013, Paperback, New

NZ$ 81.13
King of Business: Mastery of Customer Relations Psychology

King of Business: Mastery of Customer Relations Psychology

Ajala, Abayomi Adeniyi
Independently Published, Paperback, New

NZ$ 35.14
Environment How Influences Consumer Behaviors

Environment How Influences Consumer Behaviors

Lok, John
Notion Press Media Pvt Ltd, Paperback, New

NZ$ 57.00
Can Robots Excite: Shopping Desire

Can Robots Excite: Shopping Desire

Lok, John
Notion Press, Paperback, New

NZ$ 43.01
Consumer Emotion Learning Methods

Consumer Emotion Learning Methods

Lok, John
Notion Press, Paperback, New

NZ$ 43.01
Future Human Behavior: Understanding What People are Going to do Next

Future Human Behavior: Understanding What People are Going to do Next

Thimon De Jong
Routledge, 1 edition, Paperback, New

NZ$ 116.06
The Growth Deficit

The Growth Deficit

Piereson, James
Encounter Books, Paperback, New

NZ$ 25.61
Consumer Safety Regulation: Putting a Price on Life and Limb

Consumer Safety Regulation: Putting a Price on Life and Limb

Peter Asch
Oxford University Press, 1988, 1 edition, Hardcover, New

NZ$ 241.45
Sell Without Selling Out: A Guide to Success on Your Own Terms

Sell Without Selling Out: A Guide to Success on Your Own Terms

Paul, Andy
Page Two Books, Inc., 2022, Paperback, New

NZ$ 42.67
The Future of Private Equity: Beyond the Mega Buyout

The Future of Private Equity: Beyond the Mega Buyout

M. Bishop
Palgrave Macmillan, 2012, Hardcover, New

NZ$ 171.54
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